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#BadExamples

Brand: Ministry of Transportation
& Public Works

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Ecuadorian car drivers are disrespectful, harmful and mostly aggressive towards most people and this is because while driving they tend to feel powerful with their vehicles. In Ecuador, almost 25,000 traffic accidents have been registered between 2021 and February 2022, which left 2,471 dead. 

 

How to improve the mobility system with simple print ads? 

 

Like driving a car, Ecuadorian politicians are used to "wielding" power. But unfortunately, most of them are clear examples of how bad decisions can have catastrophic results:​

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